“Non” as a concept is about wearing simple, perfectly-tailored clothes in everyday life that allow users the freedom to focus on more important matters. Offering only a few essential pieces, THISISNON runs against the grain of seasonal fashion, while encouraging respect for the world's resources and professional craftsmanship.
THISISNON was created to provide timeless essentials for conscious women. Each piece is constructed with true respect to form and human proportions, revealing the architectural background of the THISISNON founders. No patterns and decorative closures, nothing but raw, supreme tailoring with clean lines, few cuts and minimal stitching that culminate in a noble silhouette.
The clothes are produced entirely in Poland, with full regard for environmental and labour rights.